Audience Analysis

Become an expert on your audience

Get instant access to customer insights that answers all your questions. Take your marketing from good to great with the click of a button. It's really that easy.

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Back upp your gut feeling with data

Get confident about your true target audience.

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Identify your most valuable customer group

See how you perform in different segments, which your most important customer group is, and where you have potential to grow.

Mosaic Lifestylesℒ️
14 customer groups

Unlock detailed insights about your customers

Find answers to all your questions with over 600 new insights about your customers lifestyle. Understand their media habits, motivations and characteristics.

600+ unique insights
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Understand your market size and penetration

Compare your customers to the whole population to understand the size of your market and how big your current share is.

The world's most usable Audience Analysis

Built to make real impact on your marketing.

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Improve your targeting.

Use audience insights to make your targeting more accurate and easier to set up.

Make better decisions.

Back up your gut-feeling with data and get confident about making the right decision every time.

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Reach your goals easier.

Businesses that are insights-driven drives 30% more growth than those who isn't.

Audience Analysis

Become an expert on your audience

Get instant access to customer insights that answers all your questions. Take your marketing from good to great with the click of a button. It's really that easy.

Image link

Get confident about your true target audience.

Image link

Identify your most valuable customer group

See how you perform in different segments, which your most important customer group is, and where you have potential to grow.

Mosaic Lifestylesℒ️
14 customer groups

Unlock detailed insights about your customers

Find answers to all your questions with over 600 new insights about your customers lifestyle. Understand their media habits, motivations and characteristics.

600+ unique insights
Image link
Image link

Understand your market size and penetration

Compare your customers to the whole population to understand the size of your market and how big your current share is.

Built to make real impact on your marketing.

Image link

Improve your targeting.

Use audience insights to make your targeting more accurate and easier to set up.

Image link

Make better decisions.

Back up your gut-feeling with data and get confident about making the right decision every time.

Image link

Reach your goals easier.

Businesses that are insights-driven drives 30% more growth than those who isn't.