Marketing LeaderBring your customers into every decision
Fuel your strategy with accurate and reliable insights about your customers and market. Add an audience perspective and quality metric to your analytics, and enable your entire team to act on data-driven insights to drive better marketing results.
Here's how to do it:
Fuel your strategy with insights you can trust
Combine 1st and 3rd party data to get accurate and reliable insights that you can trust for important decisions.
Create a 360° view of your customer and market
Access complete customer profiles and market insights based on population data from trusted and verified sources.
Allocate your budget with bigger confidence
Find the right media mix and targeting setup to allocate your budget where it will make the biggest impact.
Make data available for everyone in your team
Visualize customer and performance data to enable everyone in the team to surface insights on their own.
View all your marketing in a single platform
View all your marketing in one place, with unified metrics connected to your key customer segments.
Prove the impact of marketing efforts
Know what's working, and why. Prove the value of marketing efforts, even for engagement other than conversions.
Samhub helps us become more data-driven and identify new market segments that we wouldn't have identified otherwise
Andrea Hertli
Gain insights about your customers and market
Identify key customer segments and gain insights about their lifestyle, preferences and characteristics. Put consumers at the center of your strategy, make decisions you'd bet your career on and forecast with higher precision.
Measure performance in key customer segments
Segment users from all sources to understand how channels and campaigns contribute to your goals. Measure the quality of traffic and conversions to optimize your strategy and allocate your budget where it makes the biggest impact.
Got questions? We have answers
Mosaic Lifestyles is the world’s leading consumer classification method, providing marketing teams with accurate and reliable insights about their customers and target audience. Mosaic is based on population data from public sources and goes beyond demographics like age and gender, diving deep into lifestyles, characteristics, attitudes and behaviours.
By enriching your customers with Mosaic data, you get a clear view of your most important customer segments and market penetration to create more accurate and powerful marketing strategies.
Learn more about Mosaic Lifestyles
Our Customer Analysis provides detailed insights about your customers and key segments by combining your 1st party data with accurate and privacy-safe 3rd party data.
Customer Segmentation:
Segment your entire customer base into pre-defined customer segments
How we empower your marketing
With Ortto, you don’t have to compromise on power to get greater ease-of-use.
Complete customer profiles
Go beyond static demographic attributes to segment real-time customer data activities from across sources.
Event-based architecture
Go beyond static demographic attributes to segment real-time customer data activities from across sources.
Event-based architecture
Go beyond static demographic attributes to segment real-time customer data activities from across sources.
Event-based architecture
Go beyond static demographic attributes to segment real-time customer data activities from across sources.
Event-based architecture
Go beyond static demographic attributes to segment real-time customer data activities from across sources.
Get the insights you need to drive better marketing results
Getting started with Samhub is free and takes less than 30 seconds. What's your excuse not to try us?
