The analytics platform that give you answers
Start making confident marketing decisions with data-driven insights about your customers and marketing performance.
- 30 Days Premium Access
- No Credit Card
- Easy to Start
We help 500+ B2C marketing teams make confident decisions
Andrea Hertli
"Samhub helps us become more data-driven and identify new market segments that we wouldn't have identified otherwise."
Ulrika Horn
Samhub makes marketing more fun and easier. It helps to find the right segments, and to target campaigns without cookies.
Hanna Martinsson
"I can highly recommend Samhub. It's very efficient to work with and it helps me in many different areas of my daily work"
- The Challenge
Are you also struggling to understand what's working?
Before Samhub
From guesswork
- You have limited information about your customers
- Your success depend on algorithms and gut feeling
- Your data is spread across multiple platforms
- It's hard to understand what's working
- You don't know who you reach
After Samhub
To confident decisions
- You have a deep understanding for your customers
- You make decisions based on data-driven insights
- All your data is centralized in one platform
- You know what's working, and why it works
- You're able to measure which audiences you reach
- The Solution
Understand your customers and marketing, and how they align
Numbers alone won’t help you understand what’s working. Samhub connects your key metrics to audiences and makes them comparable to your customers. So that you know who you want to reach, and can measure where you reach them most effectively.
- Customer Analysis
Identify and understand who your customers are
Get a complete understanding for your customers and how your should communicate with them. Understand your market potential and optimise your strategy based on data-driven insights.
- Find your most valuable customer segments
- Gain insights into their lifestyle, behavior and interests
- Understand your market position and potential
- Marketing Analytics
Know which audiences you reach, engage and convert
Know how your marketing performs with cross-channel audience measurement that helps you understand where and how you reach your audience most effectively.
- Segment anonymous website visitors
- Measure audience reach and conversions
- Get a holistic view of your marketing in one place
- The Platform
Everything you need to understand what's working
Samhub creates a unified view of your customers and website visitors that helps you understand which audiences you want to reach, and measure in which channels you reach them.
Customer Segmentation
Find your most valuable customer segments
Segment your customers using Mosaic™️ Lifestyles, the world’s leading consumer classification method, to understand which customer groups that are most valuable to your busieness.
- Mosaic Lifestyles™️ segmentation
- Complete market coverage
- Compare your customers to the market
Consumer Insights
Gain insights into their lifestyle and interests
Access hundreds of new insights about your customers lifestyle, behavior and preferences that can be used to optimize your marketing strategy, targeting, and personalization.
- Mosaic™️ Lifestyles segmentation
- Understand your market position and potential
- All your data is centralized in one platform
Audience Measurement
Measure audience reach in all your channels
Segment your website visitors with the same method as your customers to make them comparable. Ensure that you reach the right audiences and find your most effective channels.
- Mosaic™️ Lifestyles segmentation
- Understand your market position and potential
- All your data is centralized in one platform
Omnichannel Analytics
Keep track of all your metrics in one place
Create a holistic view of your marketing with automated data collection from all your channels and campaigns.
- Mosaic™️ Lifestyles segmentation
- Understand your market position and potential
- All your data is centralized in one platform
Boost your confidence with data-driven insights
Start making confident decisions with data-driven insights that are easy to act on.
