Answer any question about your customers

From strategy to execution, Samhub helps marketers make informed decisions and improve marketing results with deep insights into your customers lifestyle, behavior, preferences and needs.

We bring 500+ Nordic marketing teams closer to their customers

Successful marketing strategies are created from a deep understanding for your customers.

But most analytics tools focus only on numbers, and forgets about who, how and why.

Samhub adds data from real people to your customers, and helps you understand their unique behavior, preferences and needs.

So that you can make decisions with confidence and build stronger relationships with your customers.

"Samhub helps us understand our customers and to target campaigns based on first-party data."

Ulrika Horn

Marketing Manager

"Samhub makes it easier for us to base our marketing on our customers and first-party data."

Lina Winqvist

CMO

"Samhub helps us become more data-driven and identify new market segments much easier."

Andrea Hertli

Marketing Manager

Get closer to your customers

Bring your customers into every decision with instant insights into their lifestyle, behavior, preferences and needs.

Segment all your customers

Understand who your customers are and how your customer base compares to the market.

Find high-value audiences

Score segments to find your most valuable customers, and uncover segments with growth-potential.

Answer any question about your customers

Access over 600 insights per audience and start learning about their unique behavior, preferences and needs.

Understand their personality

Each audience comes with a painting persona description that helps you quicly understand who they are and what’s important to them.

Connect with their interests

Create more relevant advertising and communication by connecting to your customers interests.

Discover your market

Understand your current market position and potential. Set more realistic goals and calculate what you need to achieve it.

Give every team member the tools they need to succeed

Samhub helps marketers make customer-centric decisions throughout the entire marketing journey — from junior to expert, and strategy to execution.