- Solutions for Media
The Complete 1st Party Data Platform
Samhub for Media is a complete data management, audience segmentation, and data enrichment suite that allow publishers and media to leverage their first-party data into new opportunities. Easy to use and GDPR-compliant.
Trusted by leading media houses in the Nordics
- Solutions
Increase your reach, improve targeting and protect your data
Samhub for Media can complement or replace your existing tech stack.
Data Management
The Samhub DMP is a cutting-edge solution specifically designed for publishers who aim to maximize the value of their first-party data.
First-party Data Optimization
Create detailed, actionable audience segments from your first-party data
First-party Network ID:s
Enhance user stickiness across your controlled domains through unified audience engagement.
Cross-domain Integration
Streamline operations and maintain consistency in data collection and audience targeting across domains.
Customer Data
The Samhub CDP offers a seamless, efficient solution that ensures unified management of user data across multiple domains.
First-party Data Optimization
Enhance user engagement through personalized experiences and ensure privacy compliance.
Advanced Privacy and Security
Lower legal risks and enhance privacy controls to maintain the highest standards of data protection.
Comprehensive User Management
Manage anonymous and identified user data to create precize ad targeting and hyper-personalized experiences.
Data Enrichment
Enrich both anonymous and identified users with more data to ensure programmatic reach.
Dual Data Enrichment
Create detailed, actionable audience segments from your first-party data
Comprehensive Data Addition
Enhance user stickiness across your controlled domains through unified audience engagement.
Advanced Contextual Analysis
Streamline operations and maintain consistency in data collection and audience targeting across domains.
Reporting & Analytics
Experiment with new payment methods, A/B test to understand impact, and set custom rules with no code —while offloading maintenance and eligibility requirements.
Automated Campaign Tagging
Create detailed, actionable audience segments from your first-party data
Comprehensive Campaign Statistics
Enhance user stickiness across your controlled domains through unified audience engagement.
Modern, Engaging Reports
Streamline operations and maintain consistency in data collection and audience targeting across domains.
Research Material
A Guide to Contextual Analysis for Publishers
A Guide to Data Enrichment for Publishers & Media
A Guide for Media to CDPs – Customer Data Platforms
A Guide for Media to DMPs – Data Management Platforms
Håkan Hamrin
"The disappearance of 3rd party cookies is a huge challenge for us. Samhub allows us to be at the forefront of this transition"
- Data Protection
Meet your privacy needs without loosing engagement
Manage data compliance and engage your audience effectively using first-party data.
Privacy by Design
Ensure that all data handling is uniform, transparent, and adheres strictly to legal standards.
Cookie-less Data Sharing
Respect user privacy and meet stringent regulatory requirements, regardless of geographic boundaries.
Enhanced Data Control
Ensure that data collection and processing are always consent-based and transparent.
Continuous Updates
Continuous updates of our systems ensures the most secure, compliant, and effective solutions for publishers.
Privacy & Transparency
Build and maintain trust by providing users with clear consent options and transparent data usage policies.
Compliance & the EU
By basing your data offer on 1st party data and using an EU-based data service you minimize legal exposure.
- Sales Oppotunities
Unlock new revenue streams with sales and monetization tools
Fully leverage your first-party data to unlock new revenue streams and elevate your monetization strategies in a world where third-party cookies are no longer available.
Centralized Monetization
Create rich, actionable audience segments and increase your CPM levels directly within your control.
Campaign Reporting
Advanced first-party reporting & analytics capabilities for simplified and unified campaign reports to advertisers.
Personalisation
Editorial add-ons for personalisation, increased engagement and larger ad inventories.
Create a data offer that advertisers desire
Schedule a call to learn how you can leverage your first-party data into new opportunities with Samhub