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Samhub: Turning Data Into Profit
Media Monetisation Platform
We are born from Swedish media and are passionate to help you:
- Maximize your revenues - Get paid more per ad impression, everywhere.
- Reclaim your audience - Increase engagement, sell more subscriptions.
- Lower your costs - Simplify your data setup with a single data platform.
- EU-based & GDPR-safe
- Easy implementation
- Fast time-to-value
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Direct wins
0 %
CPM uplift
0 x
Audience addressability
0 %
Tech stack reduction
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The Challenge
Two Paths to Revenue
There are only two ways to monetize media. Samhub masters both.
B2B - Advertising
Goal: Sell more ads & get paid more per ad.
But: Advertisers demand data proof, and sales teams lack confidence and tools to talk and sell audience data.
B2C - Subscriptions
Goal: Sell more subscriptions & retain customers.
But: converting occasional readers into paying loyalists requires extreme relevance. Relevance is powered by data.
To succeed at either, you need to leverage ALL your data. To be profitable, you must do it cost-efficiently.
How Data Drives Your Bottom Line
Creating great content is the key to audience engagement. It is the core of your business. Monetise your content and ad inventory through data you can trust, and that advertisers expect.
Better Ad Revenues
Samhub facilitates more efficient sales, higher ticket sales and higher revenue per ad impression.
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Better Targeting: Drive higher CPMs by proving effect to advertisers.
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Empowerment: Give your sales team the tools to sell with confidence.
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Result: More impressions sold, repeat buyers, higher prices.
More Subscription Revenues
Increase engagement, increase page-depth and increase loyalty to sell more subscriptions.
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Relevance: Serve the right content to the right user to drive loyalty.
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Engagement: Every extra page view adds to conversion probability.
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Result: Readers who pay and never leave.
The 4 Pillars of Samhub
A Complete Data Stack. One Provider. Zero Integration Overhead.
With over 15 years experience of media we know your daily challenges.
Samhub was built to solve them.
Ad Targeting & Effect
Over 100 proven and ready-to-use audiences, based on advertiser demand.
Demographic, Context, Interest & Census targeting.
AI-powered lookalikes to match readers to advertiser customers.
Sales Tools & Analytics
Automated reporting that fulfills advertiser expectations.
Full integrations connecting impressions to conversions.
Tools that get advertisers to buy again and again.
Engagement Engine
Turn occasional readers into loyal subscribers.
Personalized subscription pages to increase conversion rates.
Ready-to-use widgets to recommend content.
Cost-Efficient Stack
Includes DMP, CDP, Context Analysis, and ID Management.
Pay-as-you-grow business model, optimize for profit.
Remove integration overhead with a single provider.
How publishers can use data to create media ecosystems
Google and Meta has become global superpowers by leveraging data into end-to-end advertising experiences. In this webinar we discuss how traditional media can leverage the same building blocks to create their own media ecosystems.
The Data Playbook for Modern Media Houses
Get a better understanding of the layers you need to keep in mind when structuring and making use of your data.
“At Stampen we see that we need to connect closer to our advertisers. With Samhub, we can do it easily and securely.”
Anna Ireby
Head of Ad Tech & Operations
Take back control of your audience
Book a strategy call with our CEO Martin Bergqvist to see how we can help you make the most out of your first-party data.