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Samhub's First-party Lookalikes is a privacy-friendly targeting method that allows you to effectively target and reach people similar…
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DEP5: Observations from the 2023 IAB Swedens Programmatic Event
At the IAB Sweden Programmatic Event 2023, discussions highlighted the…
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DEP4: The Shift to Programmatic First-Party Data in Publishing
In this detailed exploration of the evolving role of data…
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DEP3: From 3P Cookies to 1P Solutions: A Decade of Innovation
As the founder and CEO of Samhub, I've led the…
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