Samhub for CTOs and Developers

You didn't sign up to be a systems integrator.

Samhub replaces the patchwork of data tools with one EU-based platform built for media. One script, one data layer and one provider, so your team can stop maintaining integrations.

Pay-as-you-go. No long contracts.
SData Suite/Architecture
Your media house
DATA SUITEArchitectureSourcesAudiencesDestinationsLogin API
ArchitectureOne script in, every system out
Add destination
SOURCES
All your domains1 script
Login APIoptional
Page contextIAB
Samhub data layerDMP and CDPID agnosticEnrichmentBuilt in the EU
DESTINATIONS
Ad serverLive
SSPLive
DSPLive
CMSLive
Providers in your data stack1
Scripts across all domains1
Data storedEU
CUSTOMER RESULTSStampen Media
65%lower costs
+300%addressability
+€1.33CPM uplift
10xmore ad sales with data
The problem

The Frankenstack costs more than it delivers. Your engineers maintain vendors instead of building product.

01

The Frankenstack

A typical media data setup is built from 16 providers. Brittle integrations, overlapping functions and no single view of your data.

02

The Integration Tax

Engineering time goes to keeping vendor connections alive instead of building product. Every new sales request becomes another integration task.

03

Data nobody uses

Most of the data sits in a warehouse the business can't work with. The investment shows up as cost, not revenue.

The architecture

One architecture. One script. A complete data platform built for media, from collection to activation.

01Setup
02Data layer
03Identity
04Enrichment
05Activation
01 / SETUP

Single-script installation

One script, the same script, whether you run one domain or a hundred. No per-domain setup.

<!-- Same on every domain -->
<script async src="samhub.js"></script>
news siteSame script
sports siteSame script
local sitesSame script
02 / DATA LAYER

DMP and CDP in one

Anonymous and logged-in users in the same platform. Connect your verified users through our Login API when you're ready.

One profile storeLogin API
Anonymous users
Logged-in users
DMP and CDP in one
03 / IDENTITY

ID agnostic

Works with the ID setup you have today and keeps your audiences addressable as third-party cookies disappear.

IdentityID agnostic
Your current ID setupSupported
Logged-in usersSupported
Without third-party cookiesAddressable
04 / ENRICHMENT

Context and population data

Every page view is classified on the IAB taxonomy and enriched with population and socio-economic data. No extra vendors.

/sport/football/local-derby-report
IAB categorySports / Soccer
ContextualPopulation dataSocio-economic data
05 / ACTIVATION

Delivered to every system

Audiences are pushed to your ad server, SSP, DSP and CMS, server to server or through IDFREE sharing with no personal data exposed.

Audience deliveryAutomatic
Ad serverS2SLive
SSPS2SLive
DSPIDFREELive
CMSS2SLive
Customer storyBuilt for the web after cookies.
"At Stampen we see that we need to connect closer to our advertisers. With Samhub, we can do it easily and securely."
AI
Anna IrebyHead of Ad Tech & Operations, Stampen Media
+300% addressability 65% lower costs
FAQ

Questions CTOs ask

Something else on your mind? Talk to our team.

Do we have to replace our current stack?

No. Samhub can run alongside it, and you decide what to move over and when.

Where is the data stored?

In the EU, on infrastructure built for GDPR. When you share audiences through IDFREE, no personal data is passed to third parties.

What does the installation require?

One script across your domains, integrations to the systems you want to feed and, if you want, the Login API for logged-in users.

How many vendors does your data pass through today?

Walk through the architecture with our tech team and see what Samhub would replace in your stack.

Samhub for CTOs and Developers

You didn't sign up to be a systems integrator.

Samhub replaces the patchwork of data tools with one EU-based platform built for media. One script, one data layer and one provider, so your team can stop maintaining integrations.

Pay-as-you-go. No long contracts.
SData Suite/Architecture
Your media house
ArchitectureOne script in, every system out
SOURCES
All your domains1 script
Login APIoptional
Page contextIAB
Samhub data layerDMP and CDPID agnosticEnrichmentBuilt in the EU
CUSTOMER RESULTSStampen Media
65%lower costs
+300%addressability
+€1.33CPM uplift
10xmore ad sales with data
The problem

The Frankenstack costs more than it delivers. Your engineers maintain vendors instead of building product.

01

The Frankenstack

A typical media data setup is built from 16 providers. Brittle integrations, overlapping functions and no single view of your data.

02

The Integration Tax

Engineering time goes to keeping vendor connections alive instead of building product. Every new sales request becomes another integration task.

03

Data nobody uses

Most of the data sits in a warehouse the business can't work with. The investment shows up as cost, not revenue.

The architecture

One architecture. One script. A complete data platform built for media, from collection to activation.

01 / SETUP

Single-script installation

One script, the same script, whether you run one domain or a hundred. No per-domain setup.

<!-- Same on every domain -->
<script async src="samhub.js"></script>
news siteSame script
sports siteSame script
local sitesSame script
02 / DATA LAYER

DMP and CDP in one

Anonymous and logged-in users in the same platform. Connect your verified users through our Login API when you're ready.

One profile storeLogin API
Anonymous users
Logged-in users
DMP and CDP in one
03 / IDENTITY

ID agnostic

Works with the ID setup you have today and keeps your audiences addressable as third-party cookies disappear.

IdentityID agnostic
Your current ID setupSupported
Logged-in usersSupported
Without third-party cookiesAddressable
04 / ENRICHMENT

Context and population data

Every page view is classified on the IAB taxonomy and enriched with population and socio-economic data. No extra vendors.

/sport/football/local-derby-report
IAB categorySports / Soccer
ContextualPopulation dataSocio-economic data
05 / ACTIVATION

Delivered to every system

Audiences are pushed to your ad server, SSP, DSP and CMS, server to server or through IDFREE sharing with no personal data exposed.

Audience deliveryAutomatic
Ad serverS2SLive
SSPS2SLive
DSPIDFREELive
CMSS2SLive
Customer storyBuilt for the web after cookies.
"At Stampen we see that we need to connect closer to our advertisers. With Samhub, we can do it easily and securely."
AI
Anna IrebyHead of Ad Tech & Operations, Stampen Media
FAQ

Questions CTOs ask

Do we have to replace our current stack?

No. Samhub can run alongside it, and you decide what to move over and when.

Where is the data stored?

In the EU, on infrastructure built for GDPR. When you share audiences through IDFREE, no personal data is passed to third parties.

What does the installation require?

One script across your domains, integrations to the systems you want to feed and, if you want, the Login API for logged-in users.

How many vendors does your data pass through today?

Walk through the architecture with our tech team and see what Samhub would replace in your stack.

Talk to our tech team
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