Articles & News
Categories
Other resources
Book a demo
Latest Post
Samhub's First-party Lookalikes is a privacy-friendly targeting method that allows you to effectively target and reach people similar…
Analytics
What is Customer Data Analysis and Why is it Important?
Customer data analysis helps businesses understand customer behavior and preferences,…
Read
The Complete Guide to Customer Analysis 2024
Understanding your audience through customer analysis is vital for effective…
Read
Top 8 Marketing Analytics Tools for B2C Marketers
Marketing is more complex than ever before, and it won’t…
Read
Marketing
Introducing: First-party Lookalike Audiences
Samhub's First-party Lookalikes is a privacy-friendly targeting method that allows…
Read
A Guide to Brand Strategy for B2C Marketing
A comprehensive brand strategy is crucial for shaping how a…
Read
A Guide to Creating a Data-driven Marketing Strategy for 2025
Develop a robust marketing strategy to effectively reach and engage…
Read
Samhub For Media
Introducing: First-party Lookalike Audiences
Samhub's First-party Lookalikes is a privacy-friendly targeting method that allows…
Read
This is Samhub for Media: Empowering Media in a New Digital Landscape
Discover how Samhub for Media empowers publishers to navigate the…
Read
New Opportunities for Media Sales with First-party Audiences & Data
Facing the challenge of declining third-party data effectiveness? Learn how…
Read
News & Updates
This is Samhub for Media: Empowering Media in a New Digital Landscape
Discover how Samhub for Media empowers publishers to navigate the…
Read
Samhub’s History is one of Collaboration and Innovation
Samhub has been at the forefront of digital transformation, pioneering…
Read
Samhub joins the IAB Transparency Consent Framework
Samhub joins IAB Europe’s Transparency and Consent framework, enhancing compliance…
Read
All Articles
Introducing: First-party Lookalike Audiences
Samhub's First-party Lookalikes is a privacy-friendly targeting method that allows…
Read
This is Samhub for Media: Empowering Media in a New Digital Landscape
Discover how Samhub for Media empowers publishers to navigate the…
Read
Samhub’s History is one of Collaboration and Innovation
Samhub has been at the forefront of digital transformation, pioneering…
Read
What is Customer Data Analysis and Why is it Important?
Customer data analysis helps businesses understand customer behavior and preferences,…
Read
A Guide to Brand Strategy for B2C Marketing
A comprehensive brand strategy is crucial for shaping how a…
Read
A Guide to Creating a Data-driven Marketing Strategy for 2025
Develop a robust marketing strategy to effectively reach and engage…
Read
How to Create the Perfect Media Mix for Your Audience in 2025
Discover how to craft an optimal media mix that resonates…
Read
The Complete Guide to Customer Analysis 2024
Understanding your audience through customer analysis is vital for effective…
Read
Top 8 Marketing Analytics Tools for B2C Marketers
Marketing is more complex than ever before, and it won’t…
Read
Consumer Insights – The Key to Marketing Success
Consumer insights reveal customer behaviors, motivations, and preferences, enabling brands…
Read
The Ultimate Guide to Cookieless Website Analytics
In the digital age, understanding the behaviour of visitors on…
Read
Brand Awareness 101 – A Guide for B2C Marketers
Brand awareness is essential in marketing, enabling businesses to build…
Read